Using Pictorial Collages in User-Centred Construction of a Creative and Effective Learning Environment

Minna-Maarit Jaskari, University of Vaasa, Finland
The paper adopts a user-centred approach to the construction of a creative and effective learn-ing environment for business students. The literature review introduces the earlier theoretical discussion on internal, external and virtual learning environments. A projective collage tech-nique is applied to reveal the students’ ideas and thoughts concerning their studies. These meanings include tensions between (a) business and pleasure, (b) I and others, (c) concentra-tion and inspiration as well as (d) safe and extraordinary. A metaphor of a safety net is used to illustrate the creation of the learning environment. The paper provides suggestions for how teachers can create and maintain a creative and effective learning environment.
[ to cite ]:
Minna-Maarit Jaskari (2012) ,"Using Pictorial Collages in User-Centred Construction of a Creative and Effective Learning Environment ", in AP - Asia-Pacific Advances in Consumer Research Volume 10, eds. , Duluth, MN : Association for Consumer Research, Pages: 284-292.